In 2007 the Nestlé Chocolate Museum was built in Mexico City, located in Paseo Tollocan near Toluca. The existing chocolate factory was in need of an inner pathway for visitors to witness the production of their favorite chocolates, but the experts at Rojkind Arquitectos suggested bigger plans, promoting the creation of the first chocolate museum in Mexico.
Taking 2.5 months to finish, including design and construction, the new 300-meter long façade of the museum that runs along the motorway has become the new image of the factory.
The museum covers an area of 634 square meters and includes a fun main entrance that serves as the starting point to the voyage into the chocolate factory. Inside the museum are playful yet striking spaces that ensure that the visitors have the most pleasant experience possible.There is also a reception area, a theater that serves as preparation for the Nestlé experience, a store or museum shop, and a passage to the tunnel inside the old existing factory.
The form and exterior design is a playful folded shape reminiscent of the Nestlé brand and wrapper. The origami form is bright red grabbing the attention of all those that drive along the motorway while adding to the excitement for the visitors before entering the doors.The white detailing along the edges accentuates the angular form and faceted shapes from the outside, and is carried through the interior with the white washed walls, floor and ceiling. The white interior, although plain and somewhat cold, allows for the visitors imagination to run wild, as they take in the glorious smells of chocolate.
